Your AI Platform Often Depends on Your Company's Size
The competition between AI frontier companies is intense. With IPOs anticipated from OpenAI and Anthropic, the race for...
Accelerate AI Literacy and Transformation
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OCTOBER 13–15, 2026 · CLEVELAND, OHIO
The AI Conference for Marketing and Business Leaders
Join the marketing and AI leaders shaping how modern organizations adopt and scale AI. Hear directly from CMOs, marketing executives, AI leaders, and operators who are actively deploying AI inside their organizations.
What You'll Learn
AI Strategies and Use Cases Defining Marketing in 2026
Programming built for marketing leaders and practitioners, not engineers or data scientists. Advanced AI concepts made accessible, with no technical background required.
How enterprise and mid-market teams are implementing AI across strategy, operations, content, analytics, and customer experience
Proven approaches for scaling AI adoption, governance, and change management
Which AI tools, workflows, and use cases are delivering measurable marketing ROI
What leaders need to prioritize to stay competitive as AI rapidly evolves
Speakers and Community
Learn From Leaders Actively Deploying AI
Connect with a highly engaged community of executives, strategists, operators, and practitioners who face the same AI opportunities and challenges as your organization.
Real-world case studies, implementation strategies, and measurable outcomes
Frameworks for building AI roadmaps and securing executive buy-in
Operational lessons for scaling AI responsibly and effectively
Meaningful peer connections with leaders navigating AI transformation
Headliners
Hear From the Voices Shaping AI
Plus CMOs, marketing executives, and AI leaders sharing how they're deploying AI inside their organizations.
Headliner
Andrew Yang
Tech & Economic Futurist, Best-Selling Author
Headliner
Karen Hao
Best-Selling Author, Empire of AI
Headliner
Kevin Roose
Bestselling Author, Technology Columnist, The New York Times
Headliner
Paul Roetzer
Founder & CEO, SmarterX & Marketing AI Institute; Co-Host, The Artificial Intelligence Show
You're not behind.
But AI isn't waiting.
Most organizations are still early in AI maturity. The leaders who build practical experience now will shape the future of marketing over the next decade.
October 13–15, 2026
Cleveland, Ohio
Start Your AI Transformation with AI Academy by SmarterX
Accelerating AI literacy and transformation isn’t optional. It’s a career and business imperative.
AI Academy by SmarterX and our AI Mastery Membership help professionals and organizations thrive through the disruption and uncertainty ahead.
The AI Mastery Membership is a 12-month subscription that gives you access to all the education, insights, and answers you need to master AI for your company and career.
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Learn Through the Podcast
Tune in each week to The Artificial Intelligence Show with Paul Roetzer (SmarterX and Marketing AI Institute founder and CEO) and Mike Kaput (SmarterX and Marketing AI Institute Chief Content Officer) to get the latest AI news.
Paul and Mike make AI approachable and actionable by breaking it down for business leaders into three main topics, plus 5 - 10 rapid-fire items.
You can listen on your favorite podcast network or watch on the Marketing AI Institute YouTube channel.
Inspire Through Keynotes
SmarterX founder and CEO Paul Roetzer is a renowned international AI speaker, having presented 200+ conference keynotes, as well as virtual and in-person private engagements for major brands, agencies, tech companies, investors, non-profits, and schools.
Featured keynotes include:
- The State of AI for Business: 5 Things Every Leader Needs to Know
- The AI-Forward Organization: 5 Essential Steps to Scaling AI
- Intro to AI: How AI Will Transform Your Company and Career
- The Road to AGI: A Potential Timeline of What Happens Next, What It Means, and What We Can Do About It
Keynotes start at $60,000 + travel.
Engage Through Workshops
SmarterX offers a collection of workshops designed to engage your teams and accelerate responsible AI adoption and transformation.
All half-day workshops are personalized for your organization and industry, and feature SmarterX’s proprietary frameworks and templates.
- Applied AI for Practitioners Workshop: Identify and prioritize AI use cases and pilot projects.
- AI Innovation Workshop: Move beyond efficiency and productivity use cases, and focus on applying AI to drive innovation and growth through new ideas, products, markets, and business models.
- Prompting for Professionals Workshop: Learn the art and science of prompting, and create a collection of template prompts that your teams can immediately apply to their workflows.
- Strategic AI Leaders Workshop: Analyze and prioritize business problems that may be solved more efficiently, and intelligently, with AI.
Workshops start at $75,000 for a half-day event.
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Explore through Research
What’s the story of AI? Where are we? Where are we going? What can you do to prepare your organization and people for success?
Stay current on the AI topics that will impact your career and company.
The SmarterX research agenda includes topics related to AI and:
- Economy
- Education
- Ethics
- Future of Work
- Industries
- Infrastructure
- Technologies
Research is discussed weekly on the podcast, and periodically published to the blog and newsletter.
